Convenience foods and healthful foods are two types of ready-to-eat foods. Because they are already partially processed, these foods are simple to prepare and take less time to cook. Ready-to-mix food is used in a range of applications, including desert mixes, snack mixes, and curry cooking aids. They are less expensive and in high demand because they need less time to prepare.
Consumer convenience is the key factor driving the India ready to mix food market. Additionally, increase in working women population due to increased standards of education, high disposable income of households, and growing organised retailing in India are other factors contributing to the growth of the market. Furthermore, increase in overall disposable income and private label penetration is expected to strengthen the growth of the Indian Ready to Mix food market in the next five years. In order to sustain in the competitive market and cater to increasing consumer demand, key ready to mix food companies are focusing on widening their offerings.
The ready-to-mix food market in India is divided into two categories: application and distribution. The Indian ready-to-mix food market is divided into three categories: snacking mix, dessert mix, and curry mix. During the projected period, the curry mix sub-segment, on the other hand, is expected to grow at a double-digit CAGR of roughly 16 percent.
Increased adoption of innovative technologies to remove oil from food after frying and extend food shelf life is projected to open up attractive business potential. The FMC Corporation, for example, has developed a novel sausage-casing technology that improves shelf life and cooking qualities. The market for ready-to-mix food in India is expected to increase due to the continuous development of innovative technology for preparing processed and convenience food products.
The growing export of food and agriculture products from India is expected to provide immense market opportunities in the near future. According to the India Brand Equity Foundation, in 2019, the export of agricultural and processed food products totaled US$ 38.49 billion.
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