Over the projected period, the mixed fruits and vegetables sector is expected to maintain its dominance in the worldwide cold pressed juice market. Over the projection period, the segment is expected to grow at a CAGR of 6.9 percent. Among the various type segments, the mixed fruits and vegetables sector is expected to show a reasonably high CAGR and achieve a considerable market share by the end of the forecast period in the worldwide cold pressed juice market.
The demand for cold pressed juice made from mixed fruits and vegetables has grown dramatically as a result of increased worries about various health conditions as well as the health advantages connected with ingesting these juices. Cold pressed juices are made by employing a hydraulic press to extract 100 percent juice from fruits and vegetables.
Furthermore, no additional heat or oxygen is used, which means no nutrients are lost during the process. As compared to other juices, nutrients, amino acids, phytonutrients, minerals, trace minerals, and enzymes are not lost during the extraction procedure in the case of cold pressed juices. These factors are fueling the growth opportunities of the mixed fruits and vegetables segment in the global cold pressed juice market.
Rising consumer health awareness is causing a shift in preference toward safer, more convenient, healthy, and refreshing beverages that are calorie-free, caffeine-free, and free of artificial ingredients, resulting in robust growth in the mixed fruits and vegetables segment of the global cold pressed juice market. During the projection period, there is expected to be an increase in demand for green beverages.
Manufacturers are also progressively developing varieties such as green juice with coconut water, cucumber, leafy greens, and a splash of pineapples to capitalise on growing demand among health-conscious consumers and to meet the market's continually rising need for healthy and natural juices.
Also, an introduction of smooth green mixes with pineapple, apple, mint, and cucumber is likely to boost revenue growth of the mixed fruits and vegetables segment over the period of assessment. Rising demand for juices made from super fruits such as Acai, Blueberry, Pomegranate, Black Currant, Maqui Berry, Baobab, Cranberry and Goji is further contributing to market growth opportunity in the mixed fruits and vegetables segment of the global cold pressed juice market.
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