Bottled water is bottled drinking water that has been treated and is free of contaminants. It comes in plastic and glass water bottles and is the most convenient way for the body to meet its hydration demands because it is readily available in neighbouring retail stores and supermarkets. The rise in healthcare knowledge regarding waterborne diseases such as malaria, typhoid, diarrhoea, food poisoning, and others is driving the industry. Furthermore, bottled water is more portable and convenient to use because it is portable, hence promoting market growth. Furthermore, tap water is less expensive, posing a constraint to industry growth.
The bottled water market is expected to witness notable growth in the coming years owing to change in lifestyle patterns of consumers as they more inclined towards most convenient sources of water and food to save their time. However, stringent regulations for the approval of bottled water and availability of tap water at lower cost are major factors that impede the market growth. Moreover, the harmful effects of using plastic bottles owing to presence of chemicals such as bisphenol A (BPA) can cause neurological diseases and behavioral problems among children.
Bottled water is the most convenient form of water since it comes in a variety of convenient packaging that consumers can readily transport. These water bottles are convenient for on-the-go use. Furthermore, they are widely available in retail and department shops, which contributes to the expansion of the bottled water sector.
To increase their market share and product portfolio, several firms are focusing on organic and inorganic growth techniques such as mergers and acquisitions. Nestlé Waters North America (NWNA), for example, purchased a bottling factory in Florida, U.S., from Ice River Springs Marianna LLC in January 2019. The company will now supply their consumers with Zephyrhills Natural Spring Water and Nestlé Pure Life bottled water brands as a result of this transaction.
Key players operating in the global bottled water market include Nestlé S.A., The Coca-Cola Company, PepsiCo, Inc., Danone S.A., Mountain Valley Spring Company, LLC, and The Hangzhou Wahaha Group Co., Ltd.
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